How to get your fundraising "Mojo" back through finding your ideal development position
Not satisfied with where you are currently in your field? Feeling like you have lost your "Mojo?" I know the feeling, I have "been there done that" as they say. What often happens next, is that we begin to apply for job after job with…
How to ensure a successful new nonprofit fundraising year
Now that it is January, you may think that it is time to relax a bit after that hectic holiday season. However, now is the time to ensure that you have strong follow-up to your calendar year-end appeal.
If you have closed out one fundraising…
How to create a manual that ensures your database stays clean and up to date
Now that December is here, I have been running many lists and queries and during those list pulls, I have noted inconsistent data in databases that have caused numerous complications during one of the busiest times of the year. As a result,…
How to run your annual fund like a capital campaign
Annual campaigns can be run just like capital campaigns. Yes, you heard it right. Far too often, I see an annual campaign as only a single, direct mail campaign. However, you can apply the same campaign structure to annual campaigns as you…
How to approach your major donors during your calendar year-end campaign
When organizations start to segment their calendar year-end appeal letters, they often start off with segmenting out active donors and non-active donors. Far too many organizations don't think of segmenting out their major donors for more…
How to follow-up on your calendar year-end appeal once it is mailed
Now that your calendar year-end appeal has gone out in the mail, what is left to do? Well, if you take the "sit back and wait" approach you will be missing out for your organization. Here are some follow-up steps that you may want to consider…
Using a gift chart to validate a fundraising goal and campaign
When you have been presented with a fundraising goal, the best next step is to determine the feasibility of that goal. One of the most challenging tasks is setting out to accomplish a fundraising goal without knowing whether or not you have…
Engage your Board in your calendar year-end fundraising campaign
Engage your Board in your calendar year-end fundraising campaign
When running your next year-end campaign, it is essential that your Board sends a loud, clear message to its constituents that it supports the organization's mission. The Board…
Using a mini-feasibility study to determine the strategy of your next fundraising campaign
Ever wonder as to what is the best course to take with your fundraising strategy? Let's say that you have been given a challenge match by a donor or you have a fundraising goal that the Board has given to you to raise. The question becomes not…
Characteristics of a good development director
Technical skill or personality, which is most important when hiring a new Director of Development? That is a great question. And, while both would be ideal, that is not always a guarantee. So, what do you look for in this case? While…
Creating a framework for your annual fundraising campaign
While the calendar may have just turned to the month of June, fundraisers are starting to prepare for their end of year campaigns. Now, the question is, how do you plan the structure of this campaign? What are the elements that need to…
Creating a "Grateful Resident" Fundraising Program
If you have ever worked for a non-profit senior residential community, you know the importance that the residents play as a prospective donor constituent audience. It is they, and their families, who are the "warmest" potential prospective…
