“Times are tough.” That is the understatement of the day now. Isn’t it? Donors, many who own their businesses or companies, or work for one, have faced significant losses themselves. “Times are tough” seems to be the mantra these days. What is an organization supposed to do when faced with a fundraising deficit because of […]
“Our in Memorium giving is declining. What should we do?” Recently, a hospice client asked me his very question during one of our recent coaching sessions. It got me thinking. Demographics are changing, and, of course, a recent pandemic altered the way that funerals have been held. So, what we do know is that the […]
What is the one thing that I see most often with grant proposals? The need statement is a big assumption, full of fluff and vague language. And, in many cases, this needs statement lacks what it takes to entice a foundation that is dealing with one major problem after another to take action in favor […]
What is the one thing that can have a tremendous impact on the success of your Calendar Year-End Campaign? A solid message. And, this year, that message needs to be on-point. Giving has entered a slump, PPP grants have ended, there is limited pandemic government support, and overall general virus fears and economic conditions have […]
A guest post by Matt Hugg founder of Nonprofit.Courses From a major university hospital with thousands of personnel to a grassroots community hotline, with one (underpaid) staff member and a cadre of volunteers, working at a nonprofit is different from any other employment experience. Why? Because nonprofits, by their very nature, put the mission first. Anyone […]
Each year, I urge my clients to begin planning their Calendar Year-End Campaigns around this time of year. This year is no different. But, wait, yes it is. In any ordinary “fourth” year, we face election fundraising, but this “fourth” year, we face an election process quite different from past years, a pandemic that is […]
One of the questions that I am asked most often, “How do I collect email addresses for those that I do not have them for?” Quite frankly, it’s not easy, and it takes hard work. Below, I will provide you with my top seven tips for collecting those email addresses from your present donors for […]
Long the hallmark of major gift work, qualification through engaging in dialogue with our top-level donor prospects has allowed us to identify those prospects who will entertain developing a relationship with our organization or not. This qualification will enable us to understand their motivations, needs, and experiences to custom-tailored a donor-centric cultivation experience. Beyond our […]
The number one reason donors do not give aside from not being asked is that they are not provided a problem to solve. Or at least a problem that they understand why they need to solve it. It is in their donor “Calls to Action” that a slight tweak or two can make a substantial […]
One of the top questions asked these days are, “How do we take our gala event and make it virtual?” Since COVID-19 has happened, there has been a deep desire to take events and make them all virtual. I assert that it can be done. But, I also argue that not all events translate into […]
The Pandemic has been a great global summons. A call. In the middle of the night to awake. To something new. What are you talking about? Yes, it has. I know, I know. You are probably saying it has been a grand inconvenience, even a worry. At times, you may have been equally scared and […]
One thing about pandemics, or just crises and downturns in general, is that they tend to expose organizational weaknesses, poor practices, and complete neglect. We can see evidence of this daily around the world today. Systems, structures, and things are showing their weaknesses. What I have been noting is that it is quite evident in […]
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